June 7, 2006 | SDSIC Managing Innovation Conference

Faster Execution with Lean Product Development

In this presentation, Mr. Ødegård will discuss how the Lean business methodology applies to product development, with particular emphasis on the software industry. Lean originated at Toyota, which is able to bring new vehicles to market 2-3 times faster than its competitors. As a result, companies like Ford and GM have been left in the dust. Mr. Ødegård will show how Lean provides software companies with similar competitive advantages. Using Lean, executives and employees alike can quickly pinpoint and resolve execution bottlenecks, locally as well as across a global software supply chain. Mr. Ødegård will also discuss how software executives can use Lean to institute a culture of continuous learning and improvement.

Program:

7am-3:3pm full-day conference
Presentation will be held at approximately 11:20am

Location:

Del Mar Marriott
11966 El Camino Real
San Diego, CA 92130

RSVP:

To register for the conference, please visit the San Diego Software Industry Council.

About the Speaker

Frode Ødegård is the CEO and founder of the Lean Software Institute. He has more than twenty years of experience as an entrepreneur and trusted advisor to high-tech executives. Organizations Frode has helped include Sony Electronics Inc., NASA, Lockheed Martin, Candle, Conexant Systems, Mindspeed, and Plantronics. Frode is currently writing a book on Lean for the Software Enterprise. Before founding the Lean Software Institute in 2004, Frode was the CEO and founder of Ødegård Labs, Inc., a software engineering research and consulting firm. Prior to founding Ødegård Labs in 1991, Frode was the CEO of Modula-2 CASE Systems, a Norwegian company developing tools for embedded systems software developers. His interests outside work include history, philosophy, psychology, and strength training.