February 9, 2006 | AeA Product Development Roundtable

Lean Product Development for Small Organizations

An increasing number of American corporations are now learning about and applying Lean strategies in product development, including Motorola, HP, Raytheon, and Lockheed Martin. But what about smaller organizations? By popular demand, in this session we will discuss how the principles and practices of Lean Product Development can be applied in smaller high-tech companies.

In most organizations, product development becomes increasingly administration-centric as scale and complexity grows. In contrast, the premise of Lean Product Development is that product development should be treated as an integrated system focused on knowledge creation and reuse. Organizations, product architectures, and product development processes should be designed to leverage each other. Above all, the focus must be on facilitating individual and organizational learning. The result: more customer value with dramatic reductions in time to market, costs, and defects.

You will learn about:

• Critical performance measures for product development
• Basic principles of Lean Product Development
• Seven key Lean practices every high-tech executive should know about
• Implementing Lean practices in a small company
• Cultural obstacles to implementing Lean Product Development
• How Lean addresses product development issues specific to your company

Speaker

Frode L. Odegard, CEO, Lean Software Institute

Frode has more than twenty years of experience as an entrepreneur and trusted advisor to high-tech executives. Organizations he has helped include Sony Electronics Inc., Lockheed Martin, Candle, Conexant Systems, Mindspeed, and Plantronics. Frode is currently the CEO of the Lean Software Institute, which helps organizations adopt Lean practices to dramatically accelerate the development of software products. He is currently writing a book on Implementing Lean Software Development.

Location:
UCSD Extension
6925 Lusk Blvd, Ste 116
San Diego CA 92121-5704

Program:
0730-0800: Registration and Networking
0800-0900: Presentations
0900-0930: Panel discussion, audience Q&A

Registration

Contact Tammy Carney, the AeA event manager, at (858) 452-9288 or per email at tammy_carney@aeanet.org. You can also register on the AeA web site by going here.

About the AeA Product Development Roundtable

The AeA Product Development Roundtable gives you the inside story on what leading companies are doing to generate profitable growth from new product development. Each month we feature high-quality speakers with powerful ideas and case stories from industry leaders. Participating executives enjoy unprecedented peer access. Time is set aside for interactive discussion, which helps bridge the gap between the concepts presented and their practical implementation.

In case you are not familiar with AeA, it is a nationwide trade association that represents all segments of the technology industry and is dedicated solely to helping its members' top line and bottom line. For more information, see http://www.aeanet.org.